quiùbole.
I’m Yannely Ayala.
I’m an entrepreneurial strategist, operator, and founder with over a decade of experience building brands, leading teams, and creating exceptional customer experiences. From running a boutique salon to launching an e-commerce retailer and developing my own haircare line, I bring a 360° perspective on what it takes to grow businesses and build loyal communities.
What I Do Best
Strategist
I don’t just manage campaigns, I craft strategies. Whether it’s spearheading a marketing launch or producing community activations, I focus on the big picture: positioning brands for growth, impact, and long-term success.Operator
Behind every great brand is a strong system. I’ve managed the end-to-end operations of a salon and e-commerce site: inventory, logistics, customer service, and team leadership. I know how to keep the wheels turning while scaling.Founder
Creating Viva Maria, my inclusive haircare brand, meant taking an idea from concept to shelf. Owning all product development, branding, storytelling, distribution, and launch. I thrive in spaces where innovation meets execution.
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Marketing & Brand Building
From grassroots community events to multi-channel digital campaigns, I’ve built marketing strategies that drive awareness, engagement, and conversion. I know how to tell a story that resonates and sells.Business Operations & Management
I’ve operated both physical storefronts and online retail platforms. My strength lies in optimizing processes, streamlining inventory, reducing costs, and improving customer experiences.Product Development & Innovation
With Viva Maria, I identified a gap in the market, collaborated on formulation, and built packaging and branding that reflect culture and inclusivity. I know how to bring new ideas to life and make them viable. -
Yeah!
I’m driven by the challenge of turning vision into reality. My ventures in beauty have taught me resilience, adaptability, and the power of community-driven brands. Now, I’m looking to bring this same entrepreneurial, strategic energy into a role where I can help a company innovate, scale, and connect more deeply with its audience.
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Hit the Portfolio Button or hope over to my LinkedIn.